It can be challenging for male leaders to reconcile the statistics with their own experience of the workplace, James noted. Gender inequality “runs deep” as learned and sometimes unconscious behaviours and social norms.
“Outdated messages around the role of girls and women inform our conscious and unconscious biases,” James said. These messages start at birth and are repeated in schools, on football fields, and in the media. “It’s pervasive, and so ingrained that at times it’s very hard for me, as a man who is generally not disadvantaged by these behaviours, to see it.”
Once seen, everyday sexism cannot be unseen.
As James said: “What’s learned can be unlearned, and replaced with better options, particularly when we understand the impact that discriminatory beliefs and behaviours have on our female, and all our other, peers.”
The United Nations’ Gender Social Norms Index, published in 2020, found almost 90% of people globally are biased against women. Close to half feel men are better suited to politics and more than 40% believe men make better business leaders.